Services

I understand the different business challenges you are facing and will work with you to find and develop the right solutions. What works for one won’t necessarily work for another. I take the time to ask you questions so that I can provide the most relevant advice for you and your business. I take an integrative approach as often one issue raises a number of others. My advice also takes into consideration the strategy of your business. I want to deliver results that are applicable and relevant now, and in the future. I take the legalise away (unless you want it!) and find answers that fit the commercial needs of your business, in language that you and your teams will understand.

My services fit across three pillars:

PROTECT

Protecting your business

PREVENT

Safeguarding what is yours

EXPLOIT

Getting value

Searching and clearing new brand and product names for use/registration

Helping you...

PROTECT

Protecting your business

Protection against potential claims of infringement by third parties and pre-clearance protects you against existing registrations.

PREVENT

Safeguarding what is yours

Enables you to more easily stop people copying you and/or trying to ride off the back of your hard work.

Platforms such as Google; Facebook and eBay respect the ownership of IP rights but will ask for proof of ownership (registration certificate) before taking a product down.

EXPLOIT

Getting value

Through online and offline advertising, drives brand recognition and increasing revenue.

Having registered rights will impact your ability to secure investment and the ultimate value of your business.

Advising on protection of new ideas and inventions

Helping you...

PROTECT

Protecting your business

Ideas are not protected per se but the expression of those ideas can be protected in a number of ways.

PREVENT

Safeguarding what is yours

Enables you to more easily stop people copying you and/or trying to ride off the back of your hard work.

EXPLOIT

Getting value

Monopoly rights through registrations and maintaining your market leading status.

Developing a licensing strategy and drafting and negotiating license agreements

Helping you...

PROTECT

Protecting your business

By formally licensing your assets you can control their use, thereby protecting their value.

PREVENT

Safeguarding what is yours

A clear licensing strategy will deter copying.

EXPLOIT

Getting value

In return for payment, licensing your trade marks (and other IP rights) to third parties for them to use.

Advising on merits of potential claims – taking into account level of risk and potential damage to the business alongside budget constraints

Helping you...

PROTECT

Protecting your business

Claims received or claims by you against others must be managed carefully in order to protect the reputation of your brand.

PREVENT

Safeguarding what is yours

Not taking action against third parties who are copying you can result in dilution of your brand, and a weakened reputation/position in the market.

EXPLOIT

Getting value

A clear strategy balancing pros and cons of settlement against pursuing/defending a claim. Costs are both monetary (damages and legal costs) and time taken away from your business.

Developing a strategy for the protection of your IP

Helping you...

PROTECT

Protecting your business

Recognition of the importance of IP to the business enables more efficient protection and enforcement to maintain value.

PREVENT

Safeguarding what is yours

Enforcement is quicker and done in the most cost-effective way.

EXPLOIT

Getting value

The strategy will give the business an overview of all its intangible assets, critical to any planned exploitation.

Reviewing and advising on compliance of all marketing and advertising

Helping you...

PROTECT

Protecting your business

Ensuring your own IP is used in the correct way.

Avoiding infringing the IP rights of others, and the associated cost of resolving disputes.

Avoid risk of cultural misappropriation and potential damage to brand reputation.

PREVENT

Safeguarding what is yours

Gaining competitive advantage.

Enhancing the reputation of your brand.

EXPLOIT

Getting value

Revenue realised through the use of your IP.

Creating records and processes to identify/record where IP rights exist/are being used

Helping you...

PROTECT

Protecting your business

You know what you own.

You know what you licence and what the restrictions are.

PREVENT

Safeguarding what is yours

Having a go-to record of what your rights are will enable to you more easily stop others from infringing your rights.

EXPLOIT

Getting value

You can more easily see what could be licensed or assigned in return for revenue.

This record will also set out what third party rights your business uses; how long those rights exist for and what restrictions apply – ensuring you know the extent of your protection and also when you need to think about renegotiating new terms.

Drafting and negotiating key supplier/customer contracts

Helping you...

PROTECT

Protecting your business

Ensure your businesses interests are protected.

PREVENT

Safeguarding what is yours

Efficient protection will lessen the risk of disputes arising.

EXPLOIT

Getting value

Ensuring the best terms for your business, now, and in the future, and ensuring appropriate royalty/licensing revenues.

IP audit

Helping you...

PROTECT

Protecting your business

Identify the IP assets you have and those you license into the business and what is/is not protected.

PREVENT

Safeguarding what is yours

Prevention of others using those assets.

EXPLOIT

Getting value

Identifying assets that could be valuable to others for use under licence along with assets that you licence in and which could be secured at a more cost-effective rate.

Managing complex national and international IP litigation or other IP related projects

Helping you...

PROTECT

Protecting your business

These matters can be very time consuming. Having someone dedicated to managing it can reduce the burden on the wider legal team.

PREVENT

Safeguarding what is yours

Efficient and faster resolution of the litigation and delivery of the project milestones.

EXPLOIT

Getting value

Identify learnings for the future and avoid future litigation by developing and implementing new practices.

If you are interested in a discussion about protecting your business, safeguarding what is yours or getting value from your IP, please get in touch.

CONTACT